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How to minimize impact of losing a key customer as a result of a geopolitical event?

Building up a customer base and network requires a lot of investment and efforts specially in competitive markets. Any successful deal is a beginning of a partnership journey every dealer wants to build or maintain with a client. Therefore, in the event of a geopolitical event, business becomes more challenging and it determines the level of partnership and commitment we have with our clients. Keeping the customer in mind while addressing those challenges and identifying possible solutions is very important to minimize possible impact to the business.

 

Jamal Charkieh - Sales Team Manager Dubizzle (Dubai)